The beauty brand Glossier has a hit on its hands with its "You" perfume, driven by a viral TikTok. Glossier had been a peak millennial direct-to-consumer brand but has recently struggled.

Dermatologist tested, the Glossier Deodorant is aluminum-free and made without baking soda, acids or water — elements that can imbalance your underarms’ pH level and cause odor — and instead ...

When Glossier CEO Kyle Leahy took over from founder Emily Weiss two years ago, her mandate was clear: reinvent the millennial-coded direct-to-consumer darling for a new era. By all accounts, ...

We may earn commission on some of the items you choose to buy. If you’ve ever walked past a Glossier store and seen lines stretching down the block, you might wonder: What are the best Glossier ...

The latest debut in Glossier’s “skin scents” lineup is so good and uniquely you. There’s a time and a place for a bold, in-your-nose fragrance, but some moments call for a scent that’s a ...

With this Glossier shimmering eyeshadow, a little goes a long way. The soft, glistening formula is super easy and seamless to blend, either with your finger or a brush. It comes in eight different ...

Glossier reinvented the beauty brand playbook by positioning themselves as not just a makeup brand, but a community, an aesthetic, and a lifestyle. They felt like a moodboard of their users, but ...

Quintessential millennial brand Glossier is joining forces with Gen Z skin-care favorite Starface to create the ultimate cross-generational beauty collaboration. Using Glossier's signature sticker ...

A California teen hosted a bat mitzvah inspired by her favorite brands. The Glossier-themed party had giant Cloud Paint and Boy Brow tubes. Staff wore pink jumpsuits like the ones Glossier ...

On PerfumeTok, Glossier You has long been a fan-favorite scent. Countless videos show users dubbing it their most-complimented fragrance — which says a lot in today's perfume world, as the ...

Fans of the minimalist makeup brand Glossier might riff on this bon mot, noting that it takes a lot of effort — and a lot of skin-care products — to look so effortless. Founded in 2014 by New ...