In 2000, Amazon changed its logo to include the iconic curved tick ... Its logo shows the number '7' written in orange and red with the word 'Eleven' cutting through it in green.

The new icon, the first design change in more than five years, replaces the shopping cart and ditches the word “Amazon,” but displays the company’s smiling arrow logo more prominently.

COMPANIES are known for hiding clever messages in their logos. Little do some online shoppers realise, Amazon has one too. You may never look at the Amazon logo the same way again next time you ...

the company began using the Amazon Prime logo on its trailers, using solely the word “prime.” In more recent years, Amazon has forayed into larger transportation services, both for its own ...

It’s right. In. Here,” GeekWire reported. While the Amazon and Prime smile logos remain visible on the vehicles, they are now smaller than in previous versions. An Amazon representative ...