Editor’s note: This article has been updated with additional details throughout. SunTrust’s familiar blue-and-orange logo is being ditched for the purple design of its new company’s brand ...

Logo color affects consumer emotion toward brands, study finds Date: April 8, 2014 Source: University of Missouri-Columbia Summary: The specific colors used in a company's logo have a significant ...

Companies spend millions developing logos to represent a brand. Some of them have hidden meanings steeped in the history and mission behind the product.

Since its launch back in 2023, Gemini has always felt a little estranged from the Google brand due to its contemporary design, but thanks to a little revamp, it finally feels like part of the family.

Tubi refreshed its logo and added a new sonic brand ID as the Fox Corp.-owned streamer preps to expand into new international markets.

Purple has just announced the launch of its updated Rejuvenate range of luxury mattresses. The updated range is made up of a suite of premium beds, designed to offer superior comfort and ...

This is even more true for luxury brands as their logos are some of the most recognised symbols globally. So, luxury brands should prominently display their logo, shouldn’t they?

The medieval Amazon and McDonald's logos - Ilya Denisov's work cleverly lampoons some of the world's biggest brands. Ilya Stallone/Instagram ...

Kia’s Logo Redesign Was a Total Flop. The Company Did What No Brand Should Ever Do Kia violated these four basic design principles.

HOUSTON – The mastermind behind several eye-stopping fashion statements worn by a major RodeoHouston headliner is giving KPRC 2 an exclusive look into the designs. Co-founder of the Purple Brand ...