A good primer is key to ensuring your makeup stays put all day. Although some beauty lovers swear by high-end products that cost an arm and a leg, you don’t need to spend a ton to see real results.

As someone who has combination/oily skin with creases around my eyes, my makeup needs a primer to prevent it from sliding all over my face. In my opinion, a good primer should give your skin ...

Not all TikTok hacks are successful, but every once in a while, I come across a video of something so simple–and so genius—that I'm genuinely mad I didn't think of it first. Like, throwing a big block ...

We all know and love the elf Power Grip Primer. We thank elf every day that they made a primer that makes our makeup stick all dang day. And now, they added such a sweet twist to their bestseller.