This week it is written by Joanna O’Connell, Lead Analyst forAdExchanger Research. As a research analyst, I spend a lot of time thinking and writing about the big challenges and opportunities we in ...

This week on AdExchanger Talks, we bring you a lively discussion with Joanna O’Connell, VP and principal analyst with Forrester Research and a singular personality in the marketing industry. Joanna ...

Joanna O’Connell joined ad tech company MediaMath as Chief Marketing Officer after a stint as Lead Analyst at AdExchanger. RTBlog recently had the pleasure of discussing her take on the industry ...

What are your biggest opportunities & challenges for next 12-24 months? To tell the MediaMath story in a… ...

Joanna O'Connell has been named chief intelligence officer, North America and will lead the marketplace intelligence team that helps clients navigate the region's media landscape.

NEW YORK, May 8, 2023 /PRNewswire/ -- Independent global marketing consultancy R3 has appointed digital advertising analyst Joanna O'Connell as EVP, Innovation across its agency, media and ...

Yahoo! caught up with Joanna O’Connell of Forrester Research while at Internet Week, where she shared her thoughts on the explosion of data that marketers today are facing.

As chief intelligence officer for Omnicom Media Group, the media services division of Omnicom, Joanna O'Connell uncovers and translates marketplace signals into strategies that will deliver better ...

#joanna o’connell. 'It's a problem, but we can fix it': marketers vow to defeat ad fraud MEDIA360 SUMMIT - Ad fraud is a problem, but the industry can resolve it if all parties work together, ...

NEW YORK, May 8, 2023 /PRNewswire/ -- Independent global marketing consultancy R3 has appointed digital advertising analyst Joanna O'Connell as EVP, Innovation across its agency, media and ...