This proved to be a massive boon for Nike as sales of that particular shoe spiked a whopping 413-percent in the hours following the show. "Kendrick Lamar hit the Super Bowl halftime stage in the ...

Nike and Dove were among major brands to ... had high praise for Kendrick Lamar's halftime show performance. "You represented us WELL," Coach Prime wrote in a post on X. In the commercial, David ...

Six months of preparation translated into a 13-minute Super Bowl Halftime Show. The NFL took fans behind the scenes for the ...