In 1950, Adidas introduced a new logo as part of its focus on athletic footwear. Under the direction of Adolf Dassler, the founder, the first Adidas logo featured a sports shoe with spikes.

Nike brands shoes with Kobe logo. Darren Rovell Jul 28, 2005, 05:13 PM ET. Close. ESPN.com's sports business reporter since 2012; previously at ESPN from 2000-06 ...

A brand must be showcased throughout many mediums, such as a logo and website, to become recognizable to inspire repeat customers. In fact, 90% of consumers expect a brand to be consistent across ...

“In the time I’ve been the business, 17 years, the only way you’d get a logo is if your shoe company made one for you,” said Greg Lawrence, an NBA agent at Wasserman.

Some also sell counterfeit shoes just by putting the logo of a good brand on the non-branded ones. Some of the customers buy these shoes although they are aware of the disadvantages, while some ...

Malaysian shoe brand Verns Holdings has seen its brand sentiments plummet over a logo it had on one of its shoes that allegedly resembled the word “Allah” in Arabic script.

Kyrie Irving had been a fixture at Nike for years since getting his first signature shoe in 2014. He's consistently been one of the brand's top sellers. And then the company chose to suspend his line.

KUALA LUMPUR: The logo on the soles of shoes produced by Vern's brand, allegedly resembling the word ‘Allah’, does not match the holy word in terms of the art of ‘khat’ (a form of Malay ...