Pantone's Color of the year 2025. Pantone Eiseman adds that Mocha Mousse “extends our perceptions of the browns from being humble and grounded to embrace aspirational and luxe.

Pantone has named an “evocative soft brown” its color of the year for 2025, continuing a tradition that has now run for more than a quarter of a century.

Pantone isn't the only color system of its kind. But thanks to an innovative founder and savvy marketing, it's become the industry standard.

On Thursday, Pantone announced its 2024 color of the year: Peach Fuzz. It’s a hue that the company described in a news release as variously “gentle,” “velvety,” “contemporary” and ...

Pantone has spoken. The color that will shape the year ahead is — drum roll, please — Viva Magenta. The global color authority reveals its Color of the Year every December, and its 2023 choice ...

The Pantone company built a business by standardizing the way designers and companies communicate about color. But one artist is challenging their color monopoly.

Amid global conflicts and endless sources of stress, Pantone's color of the year for 2024 is PANTONE 13-1023 Peach Fuzz, a gentle and nurturing peach shade that serves as a reminder to slow down ...

Pantone is more than a color language for designers—it’s grown into a global design force. But is that good? The elaborate web of products represents the company’s strategic and unwavering ...

Pantone connected its 2023 Color of the Year to courage and a new way of living. But it also reminds us of scrunchies and Lisa Frank.

Pantone knows Barbiecore pink was a huge color the past few months. Here's why they chose Viva Magenta as the 2023 color of the year instead.

Pantone has announced its Color of the Year for 2024. The color institute's experts decided on Peach Fuzz, a peach tone described as "velvety" and "gentle." ...