After Coca-Cola launched its 'Halftime' campaign for the ICC Champions Trophy, Pepsi fired back with a witty response. The ...

Cindy Crawford made an ice-cold Pepsi look irresistible in her iconic 1992 commercial for the soda brand. In honor of Pepsi's 125th anniversary this year, PEOPLE is taking a nostalgic look back at ...

Pepsi pulled their ad Wednesday starring Kendall Jenner after it immediately sparked controversy. The company released this statement: "Pepsi was trying to project a global message of unity ...

Pepsi's controversial protest-themed ad likely cost the company a pretty penny, experts say Pepsi has been doing quite a bit of damage control since its controversial, protest-themed ad starring ...

An curved arrow pointing right. People are outraged by Pepsi's new ad starring Kendall Jenner. We asked Pepsi about the blowback, and it said, "This is a global ad that reflects people from ...

SEE ALSO: Pepsi autopsy: How the brand got its commercial so massively wrong They're asked to perform a series of team-building exercises, like assembling a bar and asking one another scripted ...

"I feel like it's the rite of passage that all the baddies have to go through," the rapper tells PEOPLE of working with Pepsi ...

Pepsico is shifting its brand advertising to Omnicom's TBWA, a major blow to BBDO, which was behind some of Pepsi's most successful ads. Here are two of the historical ads. Courtesy of Pepsico.

New Delhi: The marketing world woke up with a jolt of caffeinated excitement this Tuesday as Pepsi reignited the legendary cola wars with a cheeky print ad, taking a playful swing at Coca-Cola's ...

Pepsi-owner PepsiCo is spending a huge amount of its budget on the Super Bowl this year. It has a raft of ads and marketing activity planned for the big game across its portfolio of brands.