And if swearing off fast food wasn’t hard enough, those colorful red logos might make it even harder ... Another 80% said that colors are what give brands that memorable stamp of recognition.

Red is another color that is frequently paired with yellow in fast food company logos to instill desire. Red illustrates desire, power, and love. It's why whenever Valentine's Day rolls around ...

Many fast food chains feature red, orange, and yellow in their logos and restaurant designs ... emotions and triggers,” says Reilly Newman, brand strategist and specialist in buyer psychology.