Ad Age is rounding up all the hottest social media trends with our new tracker powered by Influential, available only to All ...

For those who like to live life on the edge, testing out the recent viral "airport theory" trend on TikTok might be for you.

The viral ‘Price Tag’ trend on TikTok has breathed new life into Jessie J’s 2011 hit song, Price Tag featuring B.o.B.

The “anxiety” mirror trend is similar in meaning and action to the “anxiety” dance challenge. In the “anxiety” dance ...

If you buy something through my links, I may earn a commission. As I’m scrolling TikTok on my phone, I see so many gre ...

I fear it is time I make a confession: I’ve become completely obsessed with a TikTok recipe. I know, I know—I’m usually ...

Despite mountains of criticism, users are still using the filter for various reasons including, “scaring” themselves into ...

It all happened so quickly,” said the victim’s father. “I heard her scream, and it was like a blood-curdling scream.” ...

The blaring siren is a signal for Brits to pause in their tracks and drink a cup of English tea. Brits in on the ploy have ...

Doechii, the winner of the best rap album award at the 2025 Grammys, is behind the song that sparked the trend taking over ...

TikTok influencers have been sharing videos showing how they have been using silicone scar sheets on their face to prevent ...

Efecan Kultur gained popularity on TikTok by capitalizing on his mukbang videos, a type of content where people eat huge ...