DBJ has mapped out current and future stores for the popular grocer, highlighting how H-E-B is pushing into new, far-flung parts of the Metroplex.

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The San Antonio-based company’s rapid expansion into North Texas is finally crossing the city line with 10 acres in North Dallas.

H-E-B purchased property in Dallas, and the company will work closely with neighbors and city officials on rezoning and planning efforts for its

DALLAS – Texas grocery giant H-E-B announced plans to bring its flagship store to the city of Dallas for the first time. In a news release Thursday morning, the San Antonio-based company said it purchased nearly 10 acres of land at the southeast corner of LBJ Freeway and Hillcrest Road in North Dallas.

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Accordingly, every time the company has inched itself in the direction of a possible store in Dallas proper, the hopes of North Texas H-E-B heads have soared. On Wednesday, the long-anticipated ...

Texas-based grocery chain H-E-B has purchased land in Dallas, marking a continuation of its expansion deeper into North Texas. The 10-acre site will be on the southeast corner at Hillcrest Road and LBJ Freeway.

Other media outlets have reported that H-E-B bought the land to build a store at a later date, although no timetable was offered. Rhome City Council on Jan. 23 approved a development agreement with the company. After the vote, Rhome Mayor Kenneth Crenshaw said the company would build in the near future, the Wise County Messenger reported.

H-E-B continues its North Texas growth by acquiring a 10-acre property in Dallas for its first H-E-B-format store in the city.

H-E-B first entered the Dallas-Fort Worth area in 2001, with the opening of an outpost of its upscale Central Market concept there. In the years since, the retailer has opened five H-E-B stores in the DFW Metroplex area.

Company officials did not disclose the size of the planned Dallas store, but H-E-B was responsible for two of DFW's five biggest retail leases of 2024.