Your phone case should match your vibe! Whether you love soft pastels, floral patterns, or bold statement designs, these nine ...

Ananya Panday is one of the new generation stars whose Instagram page is almost akin to a style book for all aesthetic needs ... A dainty black bow adorned it. The underbust cutout at midriff ...

Velvet fabric may feel too heavy for spring, but velvet manicures have certainly earned their place during the season. The allure of this manicure finish, with its shimmering, shifting polish, gives ...

In the past, we’ve become completely obsessed with bow buys like TJ Maxx’s dreamy bow pillows and a viral bow shelf that ...

The Port Arthur legend celebrated his birthday in style, unveiling the Crown Royal x PURPLE BRAND Rodeo Capsule Collection—a tribute to his iconic Black Heritage Night look.

Heritage pieces tweaked for modern times? Delicate creations inspired by nature? A Leonardo DiCaprio cameo? Jewelry seen in ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

It was all a reminder of the power of great clothes, the kind that leave us feeling protected but also hopeful and inspired.

This year’s Oscars fashion featured many subtle yet dramatic styles, many of which were embroidered or paid homage to classic vintage aesthetics ... collar and bow. While Ariana Grande ...