Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a ...

Instagram, Facebook, Twitter and even in WhatsApp Profile Picture. The viral Barbie Box Trend sweeping social media platforms ...

A special edition Barbie in the form of LeBron James is sure to become a collectors' item when it hits the market. Here's how to get one.

One may question why Mattel would introduce a Ken doll whom the youngest demographic may not recognize. But the toy ... $1.4 billion at the box office. The company thrived from a spike in Barbie ...