These toys got parents and kids talking following the International Toy Fair, held in February 1995 in New York City.

According to CEO Ynon Kreiz, who spoke at an investment conference on Thursday, this transition comes at a time when Mattel, ...

IF you’re a big toy fan, a trip to B&M may be worth your while. Shoppers can nab three items for £20 from today, and bargain hunters are rushing to their local store to scoop some ...

Mattel revealed a new line of fully customizable Barbie dolls at this year’s Toy Fair. Retailing for $100, the Barbie Basics: ...

On March 9, 1959, the first Barbie doll was introduced at the American Toy Fair in New York City, becoming the first ...

McDonald's Happy Meals have been a beloved part of childhood for decades, offering not only a quick, affordable meal but also ...

Toy makers are showing the products they hope will drive sales in 2025, following two tough years for the industry.

Tim Allen Says 'Brilliant' Toy Story 5 Isn't a Cash-Grab: 'I Don’t Really Believe It’s About the Money' Barbie has done it all, but this classic playset had just enough perks to draw in a big ...

Mattel and Hasbro may be forced to raise prices if President Donald Trump’s 20% tariffs on imports from China remain in place ...

Each baby doll comes with accessories for a delightful tea party. Kids can make the kettle bubble when they fill it with ...

While it's only a coincidence Women's History Month and Barbie's birthday coincide, it's true that Barbie has influenced ...