EXCLUSIVE Industry experts have weighed in on the rebrand of Boohoo to Debenhams, with most of them agreeing that you can ...

Boohoo Group's PrettyLittleThing is trying to erase its fast-fashion history. It’s scrubbed its socials to remove all past content and revealed a ‘quiet luxury’ aesthetic for its logo ...

Once the go-to for "clubbing attire at bargain basement prices", PrettyLittleThing's "all-pink logo and packaging" captured a ...

The mascot of the notorious fast fashion label was once resplendent in ... Gone is the shouty, all-caps logo. In its place is a swirly calligraphy-style font. The bright pink visuals are gone ...

After an 18-hour blackout, Boohoo Group-owned PrettyLittleThing revealed its website overhaul and refreshed logo design at 6pm today (3 March ... A loyal Manchester City fan, he likened the fashion ...

Gone is the shouty, all-caps logo. In its place is a swirly calligraphy ... It’s a more pared-back, minimal, even small-c conservative approach to fashion that has become ubiquitous online ...

Luke Littler has experienced one of the most rapid rises to superstardom in modern sporting memory and there are plenty of ...

British womenswear e-tailer PrettyLittleThing, part of the Boohoo Group ... the next chapter of fashion history, and we're just getting started." The rebrand is a “complete overhaul” of the brand look ...

British online fashion retailer Boohoo said on Friday it would proceed to rebrand as Debenhams Group, even though a special ...