Starbucks will likely make over $500 million on pumpkin-spice lattes this season. Is that enough?
But more important: Starbucks has a new CEO, Brian ... may be a bit long in the tooth. “We’re leaning into more spicy flavors ...
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Starbucks Stock, Pumpkin Spice & Everything Nice: How Much $1,000 Invested In Coffee Giant When Pumpkin Spice Latte Was Introduced Would Be Worth Today
It truly may be pumpkin spice and everything nice for investors in Starbucks over the years. "Nobody knew at the beginning what it would grow to be," Dukes said of the pumpkin spice latte.