As more and more organisations have moved to cross-functional and cross-regional involvement in the development of their strategic and operational brand plans, the result has been greater ...

Cross-Silo Leadership How to create more value by connecting experts from inside and outside the organization by Amy C. Edmondson, Sujin Jang and Tiziana Casciaro From the Magazine (May–June 2019) ...

In response, they began to innovate how they worked together, establishing the groundwork for a more flexible, cross-functional approach to their rituals and practices.