According to Sir John, glowy looks achieved with hydrating products create a more premium finish. “Radiant skin has more ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

For those feeling like channeling soft, springtime energy, cherry blossom makeup is the swoon-worthy trend that instantly ...

Every step in a makeup routine has a purpose. Concealer covers imperfections, foundation evens your skin tone, and mascara makes your eyes pop. Lipstick ties everything together; it makes a statement ...

Katy Perry's makeup artist Alexandra French revealed she used L'Oréal Paris's Infallible 3-Second Setting Mist to keep her ...

Score three Tarte cream eyeshadows and a brush, valued at $97, for just $38. This limited-time makeup deal features ...

Donald Trump Jr.'s ex Kimberly Guilfoyle has a tendency to overdo it on the photoshop, so there are snaps of her sporting ...

Ever thought of using a Strawberry as a beauty blender or cherry juice as lip tint? Watch to find out is these hacks work or not. Subscribe to Four Nine Looks: <a href=" Four Nine Looks is your ...

Beauty is personal—but when it comes to makeup order, there are some rules worth following. From complementary textures to light layering to well-placed colors and dimensions, the best makeup ...

Beyoncé joined forces with Levi’s for a new campaign. The photos and videos teased through her Instagram gave fans a close look at her denim-on-denim outfit.

If you are protective about your specific curl type or coil pattern, you should consider avoiding any permanent colour and ...

If you're not a lover of obviously lined lips but still want to achieve a fuller or more defined pout, lip contouring is the ...