Their attractiveness is said to be based on the “golden ratio”, which is supposed to be the most aesthetically pleasing shape to the human eye.

The developers of Pokemon have revealed the reasons behind a very visual shift in Pokemon design. Earlier this year, a fan on Reddit pointed out how the eye shapes of Pokemon had shifted from ...

A team of researchers from UCLA and Baylor have developed a method for drawing symbols – including letter and shapes – directly on the human brain using electrical stimulation. The result ...