A whopping 24 million packs of Jacob’s cream crackers are sold each year, with another 3.3 million packs of biscuits for cheese selling over the same period. Employing around 500 staff ...

From 2009 to 2013, the three-month penetration of Jacobs Cream Crackers fell from 25% to 19% within the category [Kantar Worldpanel 2013], while the Jacobs Biscuits for Cheese selection went from 24% ...

The idea is to position Jacob’s range of crackers, which include a variety inspired by the flavours of artisanal Italian bread, as a lighter alternative to eating sandwiches at lunch time.

Well, Jacob’s Crackers in their infinite wisdom ... He’s a cheesemaker these days so we kind of get the whole cheese-and-crackers connection, but still. Amazing. Dishes are set to include ...

In 1998, the team at Euro RSCG Wnek Gosper were given the task of halting the longterm decline in brand share of Jacob's Cream Crackers (JCC ... Coupled with the declining number of traditional cheese ...

A whopping 24 million packs of Jacob’s cream crackers are sold each year, with another 3.3 million packs of biscuits for cheese selling over the same period. Employing around 500 staff ...