April 1 marks the 40th anniversary of the first Air Jordans — a collaboration between Michael Jordan and Nike once banned by ...

Kevin Durant and Devin Booker with their signature Nikes signal a potential shift away from the coasts for big brands.

How a match-winning shot from 19-year-old college basketball player Michael Jordan "changed the world" of sports endorsements ...

ESPN analyst Kendrick Perkins is a huge fan of the Michael Jordan shoe. He often wears Jordans during television appearances.

Kendrick Perkins explained how one comment about LeBron James led to him no longer receiving shoes from Michael Jordan.

By 1986, $100m worth of Air Jordan shoes and products had been sold ... a month before he entered the NBA straight from high school. The marketer first encountered the future five-time NBA ...

These two stories gave McDonalds an idea. Less than a year later McDonalds debuted the Lincoln French Fry Super Bowl ...

When Jordan Gonder takes over as the Loons’ public address announcer next week, he will have some big shoes to fill. Or more ...

"You go in my closet, and it's nothing but Js (Jordan shoes). I keep Js on my feet ... Barnes was a two-sport star in high school, playing wide receiver. Even NFL Hall of Famer Deion Sanders ...

Ronnie Fields played high school basketball with Kevin Garnett before career was derailed by car accident. Today, he is a ...

A Wheeling University basketball player is helping the community through his love of shoes. Curtis Harrison, a junior on the Cardinals team and founder of the nonprofit Sole Bros, organized an event ...