Rapper Kendrick Lamar will be the headliner for the sports world again this weekend, this time in Gatorade commercials featuring a star-studded cast. The new ads, part of a 2025 marketing campaign by ...

Kendrick Lamar isn’t a professional athlete, but he does know about how it takes hard work to find success. That’s just what Lamar discusses in a voiceover for a new Gatorade ad. In the video (which ...

At the heart of the campaign is a surprising and powerful collaboration with 22-time Grammy winner Kendrick Lamar—the first musician ever featured in a Gatorade ad.

The Drake-Kendrick Lamar feud, among the biggest in hip-hop, continues... Drake now claims he was defamed at the Super Bowl ...

In his ongoing legal battle with Universal Music Group, Drake is now claiming Kendrick Lamar's Super Bowl performance further ...

On the one hand, it memorializes an origin of Bachardy’s intense commitment to portraiture as an artistic genre. The Los ...

Self-portraits, doodles of WuShock, sketches of goldfish and a poll of whose music is better: Kendrick Lamar’s or Drake’s.

Experts analyze Kendrick Lamar’s Super Bowl LIX halftime performance, breaking down its symbolism, politics, and cultural ...

In this year’s Super Bowl LIX halftime show, it wasn’t just Kendrick Lamar’s sensational performance that stole the spotlight — it was also his surprisingly popular choice of legwear. Kendrick Lamar’s ...

After Lamar's show, a reminder of where we are now in the big rap feud, and exactly how we got here. Kendrick Lamar and SZA are set to take the stage at Cardiff's Principality Stadium in July.

There's nothing wrong with a still-dominant song like Kendrick Lamar's "Luther (feat. SZA)" holding at No. 1 for a sixth consecutive week; that track has only been in circulation since December.

According to a Variety report, the film is now being delayed to to March 20 next year. Kendrick Lamar at the 2025 Grammys. Credit: Monica Schipper/Getty Images for The Recording Academy While a ...