Coca-Cola looks to bowl out Pepsi in Champions Trophy marketing contest
Coca-Cola is attempting to capitalise on Pakistan hosting its biggest cricket event in nearly 30 years, and steal the ...
Packaging Europe1d
Trump’s aluminium tariff risks pushing Coca-Cola back to plastic bottles
Coca-Cola might sell more of its drinks in plastic bottles if Donald Trump's tariff on imported aluminium drives prices too ...
Coca-Cola leans on fancy milk to grow past soft drinks
Coca-Cola's acquisition of Fairlife has far exceeded the soda giant’s expectations due in part to social media popularity in ...
Coca-Cola Europacific Is a Key Cog in the Global Beverage Empire's Machine
Since its asset swap with The Coca-Cola Company in 2010, Coca-Cola Europacific Partners has been transformed through a series of acquisitions from a US bottler to Coca-Cola's second-largest ...
Lawyersclubindia6d
Trade Dress vs Trademark: The Legal and Branding Power of Packaging in the Food Industry
IntroductionThe evolution of packaging from ancient times to modernity reflects not only technological advances but also the ...