The MSc Marketing Management degree programme enables students to learn, develop, and apply the best-practice skills and knowledge of a marketing professional, to a range of relevant commercial work ...

The Department of Management and Marketing prepares future leaders to be effective in the competitive, dynamic environment of business with a special emphasis on sustainability, international business ...

Our marketing department has produced dominant textbooks in three key areas of marketing: marketing management, channels of distribution, and sales promotions. The marketing faculty serve as editors ...

Learn more about the program structure and requirements. Marketing is the management process through which goods and services move from concept to the customer. Whether it is communicating offline or ...

The role of operations management was originally applied only to manufacturing processes and systems. With the proliferation of marketing automation tools and increased pressure from the C-Suite to ...

Philip Kotler is Professor Emeritus of Marketing at the Kellogg School of Management, where he held the S.C. Johnson & Son Professorship of International Marketing. Kellogg was voted the "Best ...

The services we can provide include: Advertising planning and buying Work with university partners and their chosen agencies to develop sound, strategic media plans and buys Ensure the right media mix ...

When your management accounting team collaborates with Marketing Operations to track sales trends and allocate marketing budgets more effectively, everyone wins. If you need convincing, here are seven ...

The major focuses on the unique aspects of these industries, including food marketing, management and leadership, and entrepreneurship. Not only will you obtain a strong background in business ...

The MSc Marketing Management degree programme enables students to learn, develop, and apply a marketing professional's best-practice skills and knowledge to a range of relevant commercial work ...

Abiodun Oshinibosi, foremost IMC industry professional, experiential marketing expert and Project Marshal /CEO of Abelinis ...

In the Department of Management and Marketing, students live out the University's ideal: to learn, lead and serve. And what we do attracts attention. Our entrepreneurship program ranks among the top ...