Matilda Djerf seems to be angling for a rebrand after her Djerf Avenue scandal with a new brown hair colour. We investigate.

Primark shoppers have gone wild for a new collection that looks very similar to a popular influencer's brand, for a fraction ...

FASHION fans are going wild and claim Primark has ‘outdone themselves’ with their brand new Spring collection.  So if you want to give your wardrobe an upgrade ahead of the warmer weather, then ...

Fans of the luxury brand Djerf Avenue are seriously impressed with Primark's new sleepwear range. While some might think nothing compares to Djerf Avenue's beautiful robes and cosy loungewear ...

Not only did she spot ‘exact dupes’ to pyjamas from Matilda Djerf's brand Djerf Avenue, but she even went as far to hail the new range as the ‘best Spring collection yet’. Posting on ...

Primark's sleepwear range has impressed Djerf Avenue fans who love the fruit-themed dressing gowns and sleep essentials ...

Finish the look off with shine spray for a glossy, smooth finish. If you’re looking for a bouncy hairdo, influencer Matilda Djerf has you covered. Whether you use a round brush or rollers, the ...