Los Angeles Lakers superstar Lebron James is going viral for an insane dunk against the Charlotte Hornets, over former ...

Nike’s willingness to pay Jordan’s fines was intended to be a marketing plan to sell the sneaker that was crowded with ...

Phoenix Suns guard Devin Booker's first signature Nike basketball shoe is still available online in a colorway inspired by ...

Caitlin Clark's signature shoe isn't all that far away. Here's what we know so far about the Fever star's impending Nike ...

WNBA star A’ja Wilson and NBA standout Bam Adebayo are officially dating after over a year of speculation from fans.

"The Jordan Room" in a 21,400-square-foot mansion on the market for $23.5 million in Scottsdale, Arizona, holds up to 325 pairs of shoes and is centered with a basketball hoop with the Jumpman logo ...

Basketball fans and players alike have been anticipating Caitlin Clark's basketball shoe since she was in college. Clark ...

Nike Inc. unveiled a sneaker in collaboration with jeweler Tiffany & Co. It was a symbol of former Chief Executive Officer ...

Wilson stops on a dime, pulls up and launches her trademark fadeaway mid-range jumper over Jones and Bonner. As Wilson skips ...

Credit: Mark Thompson/Formula 1 via We're living in the golden age of sports and fashion. There have been glimpses of the ...

Understandably, Jordan is staunch in his loyalty to the brands that have made him a billionaire, with Nike chief among them. The extent to which he champions his endorsement partners is no better ...

After winning the WNBA Finals with the New York Liberty, former Oregon Ducks star Sabrina Ionescu is set to grow her brand across the world, announcing an inter ...