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Developed for Nivea Sun Kids, the "Protection Ad" campaign centered around an app that built upon Nivea's print ads that reinforce the product’s main attribute: protection from the Sun.
The Nivea Doll is made from UV-sensitive material and will get sunburned if it isn’t slathered in sunscreen which, as the logic goes, will show kids the real effects of the sun and convince them ...
To help prevent that panic-filled moment, Nivea Sun Kids created a mobile app and technology-laden magazine insert that allows parents to keep track of their kids in busy spaces such as the beach.
Amazon is hosting a huge sale with hundreds of offers available on summer essentials, including the NIVEA Sun Kids SPF50+ Roll On which is now available for £7.50. Usually £10.75, the price ...
FCB Brazil, the agency behind Nivea’s Cannes Lions winning sun block ad, has come up with another ingenious idea for the skincare brand.
The campaign features a remote-controlled bird which defecates cream onto unprotected children - who seem to find it more amusing than awards judges did ...
Nivea has unveiled its latest quirky stunt ensuring kids are not sunburned in the summer heat. The skin care firm, which produces sun screen, has created a waterslide, called the SunSlide, in Cape ...
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