PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

In my opinion, Father Figure is Phlur's magnum opus. Its balanced blend of green fig, dewy florals and cozy sandalwood works ...

This makes it interesting as a beauty editor where it’s my literal job to share recommendations, but often feel like the best ...

I tested dozens of fragrances to bring you the best rose perfumes of 2025. Shop faves from top brands like Byredo and Kayali, ...

When the cold months arrive, it's not just the wardrobe that changes for winter. Many also reach for fragrances that are ...

Crafted by master perfumer Louise Turner, Coach Gold is inspired by the golden glow of New York City on a sun-drenched day, ...

Aaron Judge stars a Ralph Lauren Fragrances campaign for the brand's new men's scent, Polo 67 Eau de Parfum. Judge shares ...

Bottle up the aromas of summer with a solar perfume, the warm and bright new fragrance category that's gaining popularity on ...

It’s no surprise that gourmand fragrances are having a moment right now—especially vanilla perfumes, which are everywhere ...

The top designer who brings New York magic, the magic bra, emotional evening dresses, nostalgic perfume brands that still ...

Investors who bid for shares in the IPO can check the allotment status on the websites of the NSE and the issue registrar, ...