The argument for halting the label hunt and going rogue (as an artist) is stronger than ever. These days, it’s not just about ...

OVO Sound, the label founded by Drake, Noah “40” Shebib, and Oliver El-Khatib, has promoted Lauren “Shug” Ritzer to general manager. In her elevated position, Ritzer will oversee the daily ...

OVO Sound, the label founded by Drake, Noah “40” Shebib, and Oliver El-Khatib, has promoted Lauren “Shug” Ritzer to general manager. In her elevated position, Ritzer will oversee the daily operations ...

The rapper's lifestyle brand October's Very Own partnered with six college basketball teams on a limited edition collection, ...

finds the OVO Sound co-founder sharing a key gambling memory involving none other than Michael Jordan. After first reflecting on a 2024 betting victory at a Dave & Buster’s that he says resulted ...

Kendrick beef, this partnership is a major win for South Carolina. OVO is a powerhouse brand, and this deal is sure to bring in a significant amount of money, likely helping fund NIL efforts for ...

Besides the circus performers and their equipment, there is a live band with all their instruments and sound gear. It takes 20 trucks to transport the “Ovo” sets and equipment. Setting up the ...