Kevin Durant and Devin Booker with their signature Nikes signal a potential shift away from the coasts for big brands.

How a match-winning shot from 19-year-old college basketball player Michael Jordan "changed the world" of sports endorsements ...

And no-one was talking about his footwear. Vaccaro says his conviction in the youngster’s potential was forged the moment he ...

Knicks legend, fashion icon and MSG color commentator Walt Frazier —the man known as “Clyde” — turned 80 years old Saturday.

Drafting in the NBA is far from perfect. Some players who are projected to be stars end up being average players or worse.

There were 15 seconds left on the clock when a 19-year-old college basketball player launched a 16-foot winning shot that would change sports marketing forever. Watching that day was marketing ...

Two-time NBA All-Star Stephon Marbury once made affordable shoes so children from ... which featured stars Reggie Miller, Patrick Ewing, John Starks and Detlef Schrempf, started with the Knicks ...

The actor on texting with Tom Cruise for action movie advice for the new movie "Freaky Tales" and how the Netflix series "Running Point" helped him let go of basketball.

But first, let us delve a little bit into Curtis ... It represents Michael Jordan, Patrick Ewing, and Juwan Howard among many ...

From buzzer-beaters to Cinderella runs to history-changing games, we count down the 68 best moments from the men's and women's tournaments ...

This situation was a bit different: 8-year-old Gio Trotter of Stafford was receiving treatment for Ewing ... first major event — a kids’ dance party at iPlay America in Freehold Township ...