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Saab's new Asian owners will have to replace the iconic logo that adorns the Swedish-built autos after truck maker Scania said Thursday it would not cede the rights.Scania shares the image of the red ...
Saab AB and Scania were given power over the Saab name and logo in the original agreement to sell a 50 percent stake in the automaker Saab to General Motors back in 1990.
Former Saab and current Spyker, CEO, Victor Muller, says he wanted to end the association with the Swedish automaker and its Griffin logo long before current owner, National Electric Vehicle ...
The new owner of Swedish company Saab is seeking the rights to use the Saab name and logo on a new generation of electric cars.National Electric Vehicle Sweden (NEVS) purchased Saab earlier this ...
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