About 41% of the world's nearly 8 billion inhabitants are under 24. When Toyota brainstormed the Scion brand, it planned on marketing its vehicles to this large segment of younger people.

Toyota launched Scion as a separate brand in 2003. The automaker aimed to produce affordable, customizable vehicles that resonated with younger drivers. Scion started strong with the Scion xA and xB, ...

Painted in Yuzu Yellow, this special edition recalls the Scion FR-S Release Series 1.0. Limited to 860 units, it features exclusive styling and available performance add-ons. It’s fitted with ...

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*Estimated payments are calculated by Cars.com and are for informational purposes only. We’ve estimated your taxes based on your provided ZIP code. These estimates do not include title ...

Marvelous has shown off more footage of Titanic Scion, a new entry in the Daemon X Machina series, during today's Nintendo Direct. Daemon X Machina: Titanic Scion sees players taking to battle in ...

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Toyota's 2GR engine may not have the same iconic status as the 2JZ but it is a future star in the making. The 2JZ was famous for its role in the Mk IV Supra and later as an impressive and durable ...

Thunderstorms are lessening across south-east Queensland however multiple emergency alerts are in place after large bursts of rain and severe thunderstorms on Monday morning. Both Queensland and ...

Toyota has revealed the new GR86 Yuzu Edition, which is a new variant of the two-door sports car that will be offered in North America for the 2026 model year. The limited-edition model, which ...

For decades, the Taco (yes, we’ll get to that) has been the truck for people who’d rather wrench than pose. It's the truck that shrugged off the Chicken Tax and stood firm, even as domestic brands ...