When the the Bounce Curl Define EdgeLift Brush came up in my Love Island group chat, I knew it was a winner for wavy hair.

French cosmetics giant L'Oreal said on Monday it had signed an agreement to acquire haircare brand Color Wow, as it seeks to ...

Here, WWD spotlights six standout hair launches this spring - from Color Wow's hopeful next cult-favorite to Curlsmith's inaugural curly-hair curling iron. 1. Pattern Beauty Revitalizing Scalp Scrub ...

Hooked Clean Curl Shampoo and Flo-etry Vital Curly Hair Serum. Team Rating: 8.0/10. Curly ... If you're looking to upgrade your hair care routine, Color Wow is absolutely a brand that should be on ...

We consulted professional hairstylists for their insights on what to look for in anti-frizz hair products and which ones are ...

11 editors with different hair types put Color Wow's most popular products to the test to see if they're worth the hype. Read our review of the viral brand.

Stage: Pre-blow-dry | Ingredients - styling: Hair-safe water-soluble silicones, glycerin If I could use only one anti-frizz product, it would be Color Wow’s Dream Coat. My hairdresser introduced ...

Color WOW Dream Coat for Curly Hair . £27 at LookFantastic. ... Fouche is also adamant that curly hair should always be cut dry. 'Cutting hair wet removes the curls and volume, ...

Here, WWD spotlights six standout hair launches this spring — from Color Wow’s hopeful next cult-favorite to Curlsmith’s inaugural curly-hair curling iron. 1. Pattern Beauty Revitalizing ...