Shifting cultural perceptions of beauty could drive 'lip dysmorphia', so psychologists tested the response of 32 people to altered images of lips to see how they responded. The results were surprising ...

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These days, everyone is paying attention to beauty shelves, from mass retailers to indie shops. With all of the options out ...

If you're into the look of pillow, plump, ultra-full lips, Lipglass Blow is about to be your new bestie. It only comes in ...

Wondering what made it out of the V Editor’s group chat and into their carts? Each new season V see a surge of releases ...

Lip gloss is making a major comeback this summer. Discover why it’s the must-have makeup item for 2025 with its versatile, ...

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