Behind Cadillac’s first campaign with 72andSunny and its approach to EV marketing
As Cadillac marketers began working with 72andSunny last year, the General Motors brand and its new agency began focusing on something revealed during research—Cadillac drivers own swimming pools at a ...
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2024 Kia Cerato stock is about to run out but can the new 2025 Kia K4 deliver the same sales punch as the outgoing Toyota Corolla and Mazda 3 rival?
If you are keen on buying a Kia Cerato, you’d better get your skates on because the ageing small hatch and sedan range is ...
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Cadillac unveils high-performance Lyriq-V, targets luxury EV growth
On January 28, General Motors (GM) unveiled the all-electric performance Cadillac Lyriq-V, a high-performance version of the ...
How GM Topped Tesla To Become One Of The Fastest-Growing U.S. EV Makers
The Detroit carmaker is creating a domestic supply base to make EVs cheaper and profitable aided by Kurt Kelty, who landed ...
The Quickest Cadillac Ever Is An Electric SUV
LYRIQ-V features standard dual motor all-wheel drive and delivers a Cadillac-estimated 615 hp and 650 pound-feet (880 Nm) of ...