Despite recent DEI rollbacks, The Fifteen Percent Pledge maintains almost 30 retailers. And James plans to double down on its mission.

As one of the few brands chosen for this highly competitive program, RedDrop was chosen as one of the five finalists after being chosen as a semi-finalist from the internal review committee and a ...

The Fifteen Percent Pledge is scaling its efforts to support Blackentrepreneurswith the aid of Kevin Hart’s Hartbeat Ventures and Andreessen Horowitz (A16z). Eligible members of the Fifteen ...

The Fifteen Percent Pledge, a racial and economic justice advocacy organization that calls on major companies to dedicate 15% of their purchasing power to Black-owned brands, visits the Nasdaq ...

In honor of the Project WE x Fifteen Percent Pledge collaboration, Old Navy is donating $500,000 to the Pledge through its Imagine Mission Fund 2 to support the rise of Black creative entrepreneurs.

RedDrop was announced as the winner of the 2025 Fifteen Percent Pledge Achievement Award and received $200,000 in grant funding, mentoring and pro-bono consulting services from industry leaders.