Saab adopted the griffin logo in 1984, fifteen years after their merger with Scania. The old logo, to our eyes at least, is a simpler and overall nicer design, anyway.

Saab is losing a key feature of its classic logo: The griffin is out of here. The Saab was introduced with its iconic griffin in 1949. Then the car was switched from parent company to parent ...

Saab AB and Scania were given power over the Saab name and logo in the original agreement to sell a 50 percent stake in the automaker Saab to General Motors back in 1990.

The new owner of Swedish company Saab is seeking the rights to use the Saab name and logo on a new generation of electric cars.National Electric Vehicle Sweden (NEVS) purchased Saab earlier this ...

Saab loses a significant element of its logo, reflecting ongoing challenges in brand identity and market presence.

Saab's new Asian owners will have to replace the iconic logo that adorns the Swedish-built autos after truck maker Scania said Thursday it would not cede the rights.Scania shares the image of the red ...

Truck maker Scania announced Thursday that the new owners of Saab will not get the rights to the iconic Saab logo.

The new owners of bankrupt Swedish automaker Saab plan to launch their first model in 2014, they announced on Monday, and while the cars can be called Saabs, they will lack the brand's famed griffin ...

Former Saab and current Spyker, CEO, Victor Muller, says he wanted to end the association with the Swedish automaker and its Griffin logo long before current owner, National Electric Vehicle ...

Scania has blocked the use of the familar trademark griffin logo on any vehicles produced by Saab's puchaser, the Chinese-backed joint-venture National Electric Vehicle Sweden (NEVS). The last ...

Last we heard, they were negotiating with Saab AB, the aerospace company and Scania AB, which own the rights to both the name and the logo of the automotive company.

Saab's new Asian owners will have to replace the iconic logo that adorns the Swedish-built autos after truck maker Scania said Thursday it would not cede the rights. Scania shares the image of the ...