As climate concerns increasingly shape consumer behavior, companies are eager to showcase their environmental credentials. However, the gap between true ecological responsibility and marketing ...

For decades, the beauty industry seemed to focus almost exclusively on youth. Shelves overflowed with promises of anti-aging, ...

Your life is a study in precision, your choices defined by quality. This year, even the hidden mechanisms of digital ...

Ruse Fashion Week once again unveiled the essence of the upcoming spring/summer season. With bold stylistic statements, a return to essentials, and a strong commitment to responsible fashion, ...

Photo: Depositphotos 2025 is shaping up to be a landmark year for nail art—think chrome finishes, magnetic effects, 3D textures, and neutrals that are anything but basic. Leading beauty mags like ...

The new fashion season arrives with a fresh breeze and bright inspiration, putting the spotlight on styles that combine eye-catching design with practicality, individuality, and freedom of expression.

1. Revisited Basque Waist Inspired by 18th-century aristocratic silhouettes, the basque waist is making a remarkable comeback in modern collections. Sitting below the natural waist, this V- or ...

Photo : Depositphotos As global inflation reshapes consumer behavior, fashion brands are facing a delicate balancing act: adjusting prices while preserving brand loyalty. Rising costs in materials, ...

Why Buying Designer Shoes Is Always a Good Idea In the ever-evolving fashion world, designer shoes have carved out a permanent spot as a symbol of elegance, luxury, and self-expression. While they may ...

The finale of the first evening of fashion shows at Ruse Fashion Week was dedicated to the collection of world-renowned designer Ivan Donev. He hails from the town of Rakovski, and Rome gave him a sip ...