We discuss the rise of curation in programmatic buying and the current backlash. Is curation an ad network with new window ...
A tool popular with law enforcement can track devices to sensitive locations. Plus, black boxes are getting a bit more ...
In the age of streaming services, it’s easy to overlook the enduring power of linear TV. But even though platforms like Netflix and Hulu have captured a significant portion of the market, traditional ...
Tech for Campaigns is a nonprofit organization that’s intent on dragging Democratic candidates into the digital marketing age ...
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
Donald Trump’s first presidential term made a huge impact on the American political landscape in 2017. That includes the ...
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
In-game ad platform Gadsme released a new SDK for non-Unity game engines, including Unreal, Godot, Cocos2d and custom engines ...
Donald Trump’s first presidential term made a huge impact on the American political landscape in 2017. That includes the ...
Ari Paparo’s Marketecture acquires another ad-tech publication; Spotify is launching an SSP; and CPG brands turn to “chaos ...
Despite Chrome's cookie deprecation turnaround, a CAPI strategy remains crucial for brands advertising on platforms like Meta, LinkedIn and Snap.
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...