This year’s report reveals notable improvements in global media quality, with declines in brand suitability violations and ...

Omnichannel planning and activation require embracing something marketers generally try to avoid – fragmentation. However, in ...

Today’s professionals are not only travelling; they are also returning to city-centre offices in large numbers and with greater frequency, providing greater opportunities for brands to reach this ...

ArcSpan, the leading publisher-first audience monetisation platform, today announced it has raised USD$5.2m (£3.4m) in a Seed Extension round. The capital will support ArcSpan's mission to help ...

This partnership is a significant milestone in Pentaleap’s ongoing mission to democratize retail media and solve the fragmentation problem that has hindered the industry’s growth. By connecting demand ...

Müller FRijj, the iconic ready-to-drink milkshake brand, has launched a major gaming campaign across the UK, in collaboration with world-leading gaming adtech platform, Overwolf Ads.

Axeptio, a global leader in consent management solutions, has announced the acquisition of CookieCode, a Dutch platform known for its strong network of agency partners across Northern Europe. This ...