It's more challenging to get a marketing job today than it was five years ago, according to 68% of industry professionals ...

As part of the effort, three TikTok creators will each drop a text-to-claim code in their content for up to 10,000 consumers to receive a BOGO offer.

Developed with Publicis Groupe’s LePub, the offering shuts down other phone functions for a set period of time, addressing a ...

Nichole Robillard, who recently led a rebrand for Smokey Bones, was praised for her ability to blend creative and operational ...

BRIGADE’s recent rebrand of ConvenientMD, New England’s largest urgent care provider, showcases the power of a disruptive, ...

Matthew Sutton, previously of digital-first brands like The Black Tux, is tasked with bringing product strategy and marketing closer together.

Sour Patch Kids, Crocs and Nutter Butter all tap into the meme-driven humor that the cohort loves, says Movers+Shakers’ CEO ...

The chain under new chief marketer Dawn Keller has lined up agencies Iris, Blue Engine, Acadia and Push ahead of its 40th ...

IT management platform Atera used generative AI tools including Sora and Midjourney to save up to $1 million on video ad production.

Emirates has the most satisfied flyers with a 75.1 net customer satisfaction score in the past 12 months, while easyJet ...

The retailer’s latest effort centers on affordable, easy gifting and includes its first-ever holiday jingle made with TikTok personality Lubalin.

Everything from programmatic to virtual influencers could be impacted by the emergent tech, executives said at Advertising ...