Amazon Prime Video users may see an increase in ads while streaming videos on the platform sometime later this month. A new ...

If you’re already fed up with the amount of ads you see on the Amazon Prime Video streaming service, there could be a reason. Amazon has quietly begun running twice as many ads between movies and TV ...

Notably, Amazon never directly informed subscribers of the ad increase. Kelly Day, VP of Prime Video International, did tell the Financial Times late last year that Prime Video’s ad load was set to ...

Gen AI can quickly customize ads for different audiences, but it remains to be seen if they'll hold humans' attention in the ...

Prime started airing commercials in January 2024, but by October it was already signaling to advertisers that it would “ramp ...

Amazon is now showing 4 to 6 minutes of advertisements per hour on its Prime Video streaming service. That's about double the ...

Amazon has confirmed that it'll double the ad time on Prime Video, a commitment that the company made to its investors late last year.

A new report says Prime Video is increasing its ad load to four to six minutes per hour. This doubles the amount of ad time ad-tier users were previously exposed to. In terms of lightest to heaviest ...

The company has bumped up the number of ads on programming to between four and six minutes per hour, according to a study by ...

According to a report by Adweek, Prime Video has almost doubled the number of ads on its platform from three-and-a-half ...

Adweek first got wind of Amazon’s incoming uptick in ad spots from ad buyers, but Amazon confirmed via a spokesperson that ...