LeBron James, one of the most iconic figures in modern sports, has made history once again - this time in the toy ...

A Ken doll made in LeBron James' likeness is set to go on sale soon. Find out more about Mattel's new creation for the iconic Barbie brand and see photos of the upcoming toy.

A new viral trend on social media uses artificial intelligence to change a normal self-portrait into a boxed action figure character.

Barbie has announced the creation of LeBron James's own doll 🔥 (via @Mattel) pic.twitter.com/oDbuTQIetL James now has entered rare air. It's extremely rare for an athlete to become famous enough to ...

EL SEGUNDO (AP) — Basketball great LeBron James has become the first professional male athlete to have his likeness depicted ...

Los Angeles Lakers star LeBron James has partnered with Barbie to create his very own Barbie doll as part of Mattel's 'Kenbassador' series of male role models.

Robert Griffin III, aka RGIII, is usually not one to talk about basketball players. But when he does, it is usually because something big has happened. And Wednesday was one of those times.

On Wednesday, Barbie manufacturer Mattel announced that it has teamed up with the LeBron James Family Foundation to give the ...

LeBron James has made history today, as the first male athlete to become a Kenbassador. A historic moment for him and his ...

LeBron James, one of the most iconic figures in modern sports, has made history once again - this time in the toy aisle. Mattel has announced the release of a new Barbie in Mr James' likeness, making ...

LeBron James has made history as the first male athlete to be featured in Mattel's "Kenbassador" series, with the release of ...