NBA superstar LeBron James becomes the first male athlete in history to receive his own Barbie doll, branded the "Kenbassador ...

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a ...

LeBron James has achieved many milestones in his storied career, but the latest one may be the most impressive of all. No, ...

LeBron James is enjoying another memorable moment in his career. The latest honor for the NBA superstar comes from Barbie manufacturer Mattel, who announced that they have created the first-ever ...

On Wednesday, Barbie manufacturer Mattel announced that it has teamed up with the LeBron James Family Foundation to give the four-time NBA champion his own toy model. James is the first athlete to ...

Mattel has unveiled a special-edition LeBron James Barbie — officially the brand’s first-ever pro athlete Ken.