Many small business owners spend weeks or months creating a business plan and days inventing the perfect company name, but another key element in marketing your brand is your logo. A logo is a ...

A business logo appears on all of the company letterhead, communications, marketing and advertising pieces of a business as a graphic representation or symbol for the company. Essentially, the ...

Companies like McDonald's, Starbucks, and KFC have some of the most well-known logos in the world. However, the original versions of their logos would be unrecognizable today. McDonald's first ...

One business which has successfully changed its logo is fast-growing London publishing company Ink. "The [current] logo was designed approximately seven years ago - it wasn't the first logo for ...

A good logo is crucial for a company's branding strategy. While Pepsi recently redesigned its bottle , it decided to keep its logo, which it redesigned in 2008 for $1 million .

Apple revealed how businesses can use its Business Connect to add their name and logo in creative ways that will appear in iPhone apps used for payments, phone calls, and emails.

Many logo names seem to have emerged organically and unofficially as nicknames. They offer a way for people—often employees of the company the logo represents—to easily talk about the logo itself.

On Wednesday, Apple announced an update to its Business Connect feature that allows companies to display their logos in emails, phone calls, and even Apple Pay purchases.

A very real legal drama over coffee is brewing on the set of a fictional TV show. In the lawsuit filed last month, Sheridan’s ranch argues that the logo for its Bosque Ranch Craft Coffee, named ...