Marketing: Consumers navigate choices through trade-offs, balancing quality, quantity, and even emotional connections like ...

LG has licensed tech that claims to interpret TV users’ feelings and convictions. The company will use this data to more ...

With their ability to track TV viewers' behavior, including what they watch and search for on their TVs, smart TVs are a ...

Rahul Dayama explains how the brand’s anti-sprawl strategy—no new categories, no physical stores—is helping it stay efficient ...

Campaign Middle East speaks agency leaders and client-side marketers about adoption, segmentation, consumer insights and ROI within gaming.

Resource constraints hobble analyses of how digital technologies affect mental health, and take a huge toll on the scientists working to make the online world safer.