Researchers tested AI agents by Anthropic, Google and OpenAI for what influenced their decisions. Banner ads were clicked ...

Yet, when fueled with the right data, a powerful, usually underestimated tool continues to deliver exceptional results: direct mail. While digital marketing offers undeniable advantages, direct mail's ...

Northeast Grocery Inc. (NGI), the parent company of Market 32, Price Chopper and Tops Friendly Markets, is based in ...

The digital advertising industry is undergoing a significant transformation with the phasing out of third-party cookies.

Crypto venture capital firms are soaring thanks to an industry-wide rebound last year, new financial disclosures from the ...

Discover how Brand Influence Agency’s unique approach to community influencer marketing has created a ... driving frequency and reach across various digital touchpoints. Our unique hashtag ...

Over the years, Boomers have built a track record of trusting their instincts, seeing how situations unfold, and then ...

Programmatic advertising is an automated way of purchasing online ad impressions that uses algorithms and user data to accurately hit the target audience. In the conditions of fierce competition and ...

Modern internet advertising enables casinos to target specific groups based on age, location or gaming preferences using ...

Here is everything leaked about the upcoming 5.6 update of Genshin Impact, including banners, story details, and more.

A federal judge rules Google violated antitrust law in its web advertising business. What this could mean for the tech ...

Starting this month, CPG advertisers in the United States will be able to reach millions of high-intent grocery and retail ...