PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

The Advanced Night Repair Serum Synchronized Multi-Recovery Complex, one of Estée Lauder's all-time bestselling products, is ...

Before Huda Kattan was the founder of her eponymous line, Huda Beauty, she was a makeup artist and beauty blogger. Growing up ...

This eyebrow stencil kit, color-changing blush oil, and eyeliner guide wand are here for the glam queens who are still ...

Add that hour to my former 10-step skincare routine and nightly hair wash, and you're looking at a full day dominated by what ...

This is not a matte sunscreen, and throughout the day (and under makeup ... Face Mineral Sunscreen SPF 30+ is a great option if you’re simply looking for something cheap and easy for a day ...

A writer attempts the TikTok-viral "no mascara" makeup look, skipping the dark lashes in favor of a lighter, more minimalist ...

Plush, effective without rubbing and reusable, the Makeup Eraser is “ absolutely worth the price ,” according to reviewers.

From star-spangled banner nails to Beyoncé's favorite setting spray, here's everything you need for your Cowboy Carter Tour ...

Two-thirds of Britons admit to neglecting a regular skincare routine, frequently skipping the crucial nightly face wash ...

To achieve a more youthful and open look, opt for a nude or white pencil on the waterline. This simple change can make a ...

The Healthy Lengths Mascara’s formula is enriched with conditioners like vitamin E, olive oil, and rice protein, Dr. Spizuoco ...