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In honor of our World's Most Beautiful issue, we rounded up the standout moments from the beauty world in the past year.
A viral video calling out “MAGA makeup” revealed some similarities in this writer’s look, so she got a makeover to change it.
No wonder it’s so ubiquitous. “The subtle, bitten lip trend was seen all over New York Fashion Week,” says Guevara. It’s a ...
A video of a young girl acing the ‘Cleopatra make-up look’ was shared on social media, leaving the internet in love with her ...
Chrome eyeliner is the latest bold makeup trend to enter the spotlight. Here's how to wear it, according to a pro.
5-Minute Crafts GIRLS! Get Ready for These Amazing Beauty Hacks! Posted: April 7, 2025 | Last updated: April 7, 2025 Get ready to elevate your beauty game, girls! In this video, we're sharing the ...
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Lucia Gorman, best known as the face of the viral nightclub ‘bored club girl’ meme has stepped in front of the camera for the first time to reimagine the picture that made her globally famous.
Lucia Gorman, best known as the face of the viral nightclub ‘bored club girl’ meme has stepped in front of the camera for the first time to reimagine the picture that made her globally famous. Lucy, ...
Lucia Gorman, best known as the face of the 'bored club girl' meme, was enjoying a night out at the Milk Club in Edinburgh in 2018 when the viral moment unfolded. She was approached by one of her ...